David Smith

Marketing Director

David leads marketing at a studio built on Impreza. He turns rough ideas into clear campaigns, and he cares more about results than jargon. His work spans brand strategy, content, and the small details that make a website feel right. He believes good marketing starts with a good product and an honest story to tell.

Before this role, David spent ten years helping agencies ship sites that load fast and read well. He still writes copy, sketches layouts, and tests every page on his phone first. When a project ships, he measures what worked and shares it with the team. Off the clock, you will find him hiking, cooking, or reading about typography.

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Google
Instagram
Xing
Vkontakte
Twitch

A few things David keeps coming back to. He reads design books on the train and saves type specimens like other people save recipes. Long walks are where most of his best ideas show up, usually around the second mile. He is a fan of clean kitchens, slow coffee, and tools that do one thing well. Saturday mornings are for the local market and a notebook full of half-formed plans.

On the work side, David favors honest projects with room to experiment. He loves a tight brief, a brave client, and a deadline that pushes the team to do its best. Music runs in the background while he writes, usually something with a steady beat. He keeps a running list of sites he admires and studies why each one works. Above all, he likes building things that people actually use and enjoy.